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A Few Questions for the Tablet

Posted on January 26, 2010 by Sean

Like many others, I’m feverishly anticipating the release of a gadget known simply as the “Tablet".  My technophilic speculations tell me that the “Tablet” will be efficient, convenient and ultimately revolutionary. If this really is the “Year of the tablet”.  I’d better start saving now. My initial questions are thus:

Who’s going to buy these things?

While the Kindle, Nook and other eReaders are targeting fervent bibliophiles, I’m guessing that’s too narrow a scope for the tablet. With its range of capability and opportunity, it’s likely to appeal to anyone seeking efficiency or entertainment. As shown here in the Sports Illustrated demonstration, users will likely be able to (and advertisers will happily encourage us to) take advantage of integrated interactive media.

Will people carry this in addition to their iPhone?

It seems like the iPhone’s only limitation in this area is size. The connection is fast (and getting faster everyday) and, while you can probably access all things published, the only limitation I see is the iPhone’s 3.5-inch widescreen Multi-Touch display. While these are liberal dimensions for an already supremely capable phone, by its very nature it limits hi-res and interactive experience.

How will this be monetized?

Tablet technology opens itself up for dynamic, real time, full-stream media advertising. Briefly touched on (no pun intended) in the Sports Illustrated tablet demonstration, advertisers will not only be an integral part of the tablet’s design, but I’m guessing they’ll be handed the keys to open-source software. From videos to embedded “hot spots” (a la Bing homepage image hotspots) for advertisers, the only limit is their creativity.

Needless to say, I’m excited to see how Apple and the rest of their doppelgangers will answer these questions.


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