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PayPal to Retire Pay Later

Posted on December 2, 2009 by josh

For those of you who are using PayPal, and loved that PayPal offered a "Pay Later" service, you'll be sad to hear that PayPal Pay Later is being discontinued.

PayPal Pay Later

Today, we received a notice from our account rep:
...we have just been notified that PayLater, effective February 20, 2010, will be retired and no longer marketed.
We are removing PayLater as part of an overall strategy to optimize our credit product offerings.

As a merchant using PayLater today, you will be required to remove all PayLater marketing, including: banners, PayLater learn more product pages and “No Payments for 90 Days” Pay Buttons no later than February 20, 2010.
Please let me know what questions you have or how I might help you with the removal process.  We were delighted that PayPal offered the service, since most of the development had already been done when we integrated with PayPal.

Now we have to figure out if we even want to offer a comparable service from another vendor such as BillMeLater. One troubling note, though, is that PayPal reporting doesn't include data on the effectiveness of the PayLater campaign in our PayPal accounts. We wish we had the data, as it would help us to make a decision about how to prioritize a replacement product.

At least they gave plenty of notice...


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