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Vanessa’s Variety for the Week of September 12th, 2008

Posted on September 12, 2008 by Vanessa

Here's my picks for the week:

  • This is a great little piece if you want a laugh.  The media can make anything seem scary, now stories like this want to convince us that online shopping can be dangerous to our pocketbooks.  I think it’s funny that they worded the story in a way that reflects online shopping to be risky because you may not remember it the next day.  Hello!  The reason why these people are waking up and realizing they spent $700 the night before and don’t remember it, isn’t because of the availability to shop for the items online, it’s the overkill of vodka-tonics and wine.  Bottom-line friends: Don’t drink and shop online.
  • Looking at the competition can be crucial to the success of a business.  This week two stories came out about two direct competitors, two competitors that I have viewed as equals in their respective niche, Channel Intelligence and Channel Advisor.  Channel Intelligence announced an influx of new hires, while sadly Channel Advisor was scrutinized for layoffs.  Both companies are known for their data management technologies, but it should be interesting to see if both companies are seen as equals in the future. 
  • Google News snafu leads to airline stock plunge 
  • Linda Bustos gives her take on the new book Always Be Testing.   I was glad to see it as I have been anticipating the book since Shop.org! 
  • Last week I debuted one of the new Microsoft commercials that feature Jerry Seinfeld.  I wanted to add that his salary for this campaign has been published, and it’s estimated at $10 million.
    Here is the newest commercial where they admit that they are disconnected from the average person.

 

 

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