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The Hoover story began in 1907 with the invention of the first suction sweeper. In 1908 a small add in the Saturday Evening Post offering 10 days free use of a Hoover suction sweeper was placed. The Hoover suction sweepers were placed in reputable stores in each city that customers could purchase from. The stores were allowed to keep any commission from a resulting sale and had the opportunity to become a Hoover vacuum dealer. In 1926 Hoover introduced the beater bar which became the basis for their slogan "It beats, as it sweeps, as it cleans." Aided by strong suction, the metal bar gently tapped the carpet to loosen deeply embedded dirt as a bristle brush rapidly swept dirt up and out of the carpet. The beater bar has since gone through many refinements but is still utilized in most Hoover vacuum cleaners today. Hoover manufactures quality, high-performance vacuum cleaners for home and commercial uses.
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